Why Filmed Podcasts Are Taking Off

Why Filmed Podcasts Are Taking Off (and Why It Matters)

Podcasting has always marched to its own beat, starting its life purely in audio, available anywhere, on demand. But today, video is teaming up with voice to create a whole new way to connect, visually and emotionally. If you found our previous “How to Film a Podcast Series” post helpful, you’ll love this next chapter—because the future of podcasting is as much about what your audience sees as what they hear. Here’s why filmed podcasts are booming and why they’re shaping the future of storytelling.

1. Audiences Want to See You

According to Forbes, around 84% of monthly podcast listeners now consume podcasts with video, and 71% actively watch while listening. This means they don’t just hear you; they see your expressions, body language, and the world behind your words. That’s powerful connection.

2. Platform Power: YouTube’s New Pod Kingdom

YouTube has quietly overtaken traditional audio platforms. Business Insider states that with over 1 billion podcast listeners monthly and rising ad revenue, it’s become the king of video podcasts, especially among younger viewers.

3. Numbers Don’t Lie: Rapid Growth Across Platforms

Video podcasts grew 70% year-over-year, with the number of viewers expanding even faster on major platforms. On Spotify, daily video podcast streams increased by 39%, and over 250,000 video podcasts now exist globally.

4. Visuals = Trust & Discoverability

Visual storytelling deepens engagement. 44% say they trust hosts more when they see them on screen, compared to just 26% with audio-only. On top of that, visual content is far more shareable – it fuels Shorts, Reels, and TikToks, expanding your reach beyond the podcast feed.

5. New Revenue Pathways & Creative Opportunity

Video podcasts are unlocking fresh opportunities for creators and media pros – from sponsorship to full-time production roles. The Hollywood world is pivoting, and more traditional producers are finding career paths in visual podcast storytelling.

How This Impacts Your Podcast Strategy

• Want your message to reach beyond ears? Seeing you builds empathy and credibility.

• Need discoverability? Visual formats are algorithm-friendly and socially shareable.

• Aiming for monetization? Video makes ads, placements, and brand syncs richer.

• Ready to deepen engagement? Visual cues let listeners stay longer and feel closer.

🎬 Ready to dive deeper into growing your video podcast?

DMVproductions believes your next episode deserves to be seen as well as heard.